Product & UX leader solving complex problems with a sharp focus on creating user-centered products and building highly engaged teams.

Driving inland transportation adaption in Maersk.com digital journeys by 3.1% (contact for details)

Integrating the Twill product and customer experience into Maersk.com (contact for details)

Tracking and visualizing ongoing real estate projects for the city of Dubai

BMX Freestyle live data visualization experience

Real-time traffic flow management dashboard

Establishing a global UX vision for Philips Lighting & Philips Hue

A user research and testing-based approach for the redesign of Dewalt.com

Notable clients:

Google, Philips, Cisco, Maersk, Dewalt, Philips Hue, Signify, Bethesda Softworks, Biogen, Stanley Black & Decker, Warner Music Group, Mashrooi, City of Dubai, Elsevier, NASDAQ, Tumblr, RAINN, Marine Corps Marathon, DOOM, NBC Sports.

Product & UX leader solving complex problems with a sharp focus on creating user-centered products and building highly engaged teams.

Notable clients:

Awards: